Your Team's Own Online Store

What is an online team store? It's a custom-branded website where parents, players, and fans can browse and purchase team-specific apparel and gear. Your team's logo, colors, and name appear throughout the store, making it look and feel like your own professional site.

The old way of managing team apparel meant paper order forms, collecting checks, tracking sizes on spreadsheets, and distributing bags of gear at practice. It was time-consuming, error-prone, and stressful for coaches and team organizers.

An online team store eliminates all of that. Parents and fans place orders directly through your store link. Products are made to order and ship directly to each buyer's door. You never hold inventory, sort sizes, or coordinate distribution.

Teams use their stores for uniforms, spirit wear, fanwear, coach gifts, and parent apparel. You can run your store year-round for ongoing sales, or open time-limited pop-up stores for specific fundraising events and seasons.

Secondslide handles the technical work. We build and manage your store, process orders, handle production, and manage shipping. You focus on your team while we handle the logistics. No web design skills or technical knowledge required.

Creating a team store works hand-in-hand with sports fundraising efforts and pairs naturally with custom team uniforms for a complete outfitting solution.

Built-in fundraising makes every sale count. Set a markup percentage on products and every item sold generates funds for your team. No separate fundraising campaigns needed. Most teams raise $15-50 per item, and the sales dashboard shows your fundraising totals in real time.

Custom branding means your online team store represents your program professionally. Parents and fans feel good about purchasing from a site that looks official and polished. There are no minimum order quantities, so even small teams can run a successful store.

Direct shipping eliminates the logistics burden that bogs down traditional team apparel sales. No more sorting orders at practice, distributing bags of gear, or chasing down missing items. Orders go straight from production to each buyer's doorstep, and buyers receive tracking notifications automatically.

The sales dashboard gives coaches and organizers full visibility into orders, revenue, and fundraising progress. Check sales totals, monitor popular products, and track delivery status from one central place.

Team store fundraising works alongside broader sports fundraising strategies for maximum impact, and pairs naturally with custom team uniforms for a complete outfitting solution.

The ordering process is simple. Parents and fans receive your store link, browse products, select sizes and quantities, and check out. Orders arrive at their door within 10-14 days. No trips to practice. No waiting in pickup lines.

Behind the scenes, Secondslide handles production, quality control, and shipping. The team organizer doesn't touch a thing. You can track orders in your dashboard, and buyers receive automatic shipping notifications when their items ship.

Pop-up stores have a specific deadline for orders. Once the window closes, we produce and ship everything together. Year-round stores fulfill orders on an ongoing basis, so buyers can purchase whenever they're ready.

Team stores integrate with the broader TeamSnap alternative platform for teams that want full management and outfitting in one place.